Senior Data Engineer · A decade at MercadoLibre

I turn messy data into
decisions

In 2025 I built a governed data platform from zero — 203 production tables, 93 scheduled jobs, and six business domains migrated to a Bronze/Silver/Gold mesh. On weekends, I decode the emotional arcs of Studio Ghibli films.

Eduardo Franklin — Senior Data Engineer

About Me

I'm Eduardo Franklin — a Senior Data Engineer who turns messy data into clear decisions. I've spent a decade at MercadoLibre, and I've been in tech since 2008 — back when the job meant running cables through ceiling tiles in a server room.

That long road taught me what the CS-degree shortcut often skips: great data engineering isn't about pipelines, it's about understanding the business problem first, then building the simplest solution that scales.

Currently, after working with seller invoices, logistics, and loyalty teams across multiple projects, I'm helping the Tech Corporate business unit build a strong data foundation from a legacy sandbox after years of rapid growth in capex and opex.

When I'm not working, I'm practicing calisthenics, climbing, hiking, biking, or eating sweet treats with my elder dog.

203
Production tables built in 2025
93
Scheduled jobs in production
6
Domains migrated to the mesh

The unconventional path

No CS degree, no bootcamp, no neat junior → senior ladder. Just a long road from running cables to building data platforms — and the breadth that came with it.

2008

Cables and ceiling tiles

I started in IT infrastructure and service desk — installing operating systems, running network cable, debugging hardware (and people). The classic unglamorous entry point, and the best training in asking the right questions I ever got.

Eduardo in a computer repair room in 2008, surrounded by CRT monitors and hardware
The server room, ~2008. Same curiosity, different tools.

2015

Into the big leagues

A week after I joined KPL, MercadoLibre acquired it — and overnight I was part of Latin America's largest tech company. The transition to data wasn't instant; I kept gravitating toward logs, queries, and dashboards.

2018

The pivot to data

I started building KPI visualizations for my team in Mercado Envíos (Logistics). Nothing fancy — just charts that helped people see what was happening. They got noticed, and data became the job for good.

2024

Senior Data Engineer

I took ownership of a corporate-tech business unit's data foundation: a legacy sandbox, a dozen ungoverned dashboards, a BigQuery environment no one fully understood, and a small team looking for direction.

2025

A platform from zero

Built a governed data mesh from an empty environment — 203 production tables, 93 scheduled jobs, six business domains migrated to a Bronze/Silver/Gold architecture. Read the case study →

Eduardo at his desk in 2025, working at a terminal
The desk today. Fewer CRTs, more pipelines.

My Stack

Grouped by how I actually use them, with years of hands-on experience — and a link to proof for each. Core = daily, deep; Proficient = comfortable in production; Working = shipped real work, still growing.

Engineering Core

Proof →
SQL Core 10 yr
PYTHON Proficient 6 yr
PANDAS Proficient 5 yr
DATA MODELING Proficient 5 yr

AI-Assisted Development

AI-native
Proof →
CURSOR / CLAUDE CODE Core 2 yr
PROMPT ENGINEERING Proficient 2 yr
SPEC-DRIVEN DEV Proficient 1 yr

Cloud & Big Data

Proof →
GCP / BIGQUERY Core 7 yr
AWS / REDSHIFT Working 2 yr
KAFKA / SPARK Working 1 yr

Modern Data Stack

Proof →
DATAFLOW Core 7 yr
AIRFLOW Proficient 5 yr
DBT Working 2 yr

Visualization

Proof →
TABLEAU Core 8 yr
LOOKER Proficient 5 yr
STREAMLIT Working 2 yr

Exploring

actively learning
LANGCHAIN learning
VECTOR DB learning
DATABRICKS learning
SNOWFLAKE learning
TERRAFORM learning

Spiriteddata

The emotions of Studio Ghibli, decoded

A data engineering passion project that analyzes the emotional arcs of Studio Ghibli films using NLP and machine learning.

From My Neighbor Totoro's gentle wonder to Princess Mononoke's fierce beauty — every film tells an emotional story that data can reveal.

Python HuggingFace NLP Streamlit BigQuery Multilingual

Technical Highlights

  • End-to-end data pipeline — ingestion, transformation, and analysis
  • Sentiment analysis with HuggingFace transformers
  • Multilingual support — analyzing dialogue across English, French, and Arabic
  • Interactive visualizations — explore emotional patterns film by film

Let's Connect

Reach out for opportunities, consulting, or just to say hello